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Marketing Specialist

Expedient is a provider of cloud and data center infrastructure as a service (IaaS) solutions with local operations in Baltimore, MD; Boston, MA; Cleveland, OH; Columbus, OH; Indianapolis, IN; Memphis, TN and Pittsburgh, PA. Our technical solutions enable Expedient clients to focus on their own strategic business innovation, while our team of experts handles the information technology needed to support it. Learn more about us at expedient.com/careers.   

We have an immediate need for a Marketing Specialist to join the marketing team in our Pittsburgh, PA headquarters.  This position would report to the Director of Marketing.

Expedient employs its own in-house recruiting team. Please apply directly without 3rd party recruiting assistance.

The primary focus of this full-time position will be to develop and implement sales lead generation programs, digital marketing initiatives and event planning for all of Expedient’s market cities. This role will heavily utilize sales and marketing tools such as Pardot, Outreach, and Salesforce.com to manage, analyze, and optimize our messaging, lead generation efforts, and results, and will help to drive the creation of both digital and print marketing collateral. The Marketing Specialist position requires a service-oriented professional, willing to provide excellent marketing resources to both Expedient’s internal teams as well as to our external customers when necessary. 

Responsibilities:

  • Work with Director of Marketing to develop sales lead generation strategies and present to sales leadership for review, collaboration and implementation
  • Formulate and present all drip email marketing campaigns, create and present reporting and reports on results
  • Maintain the corporate editorial calendar, including social, email, and offline programs
  • Coordinate and execute events at the company and regional market levels, including processing invoices, managing shipping & logistics, ordering or producing sales collateral, and producing pre- and post-event reports
  • ​Partner with sales teams across all geographical markets to develop ideas and strategies for marketing campaigns and events working within budget to create the best ROI
  • Develop content for email, website, white papers and social media on our technical products and solutions
  • Attend relevant events with Expedient sales and marketing teams to create a professional network and assist with marketing Expedient products and services
  • Maintain availability and inventory of logo items for events and customers

Skills and Experience:

  • Bachelor’s degree in Marketing or Communications 
  • No less than 5 years of professional, on-the-job work experience in a marketing role, preferably in a tech environment
  • Demonstrated experience and skill at developing and launching lead generation strategies, events and programs
  • Experience using salesforce.com and/or Pardot (preferred) and other marketing platforms
  • Exceptional written and verbal communication skills
  • Ability to multi-task, prioritize and manage time effectively
  • Strong analytical skills ~ able to source data and apply it to build successful sales and marketing programs
  • High energy, a positive attitude and ability to take initiative
  • General understanding of cloud hosting and/or virtualization technology 
  • Ability to successfully pass a pre-employment drug screen

BENEFITS TO WORKING FOR EXPEDIENT We place an extremely high value on learning and staying agile in the technology arena. Therefore we make education and training available to all employees through a very robust training and tuition reimbursement program. Additional benefits include 3 weeks of paid time off, top-tier, extremely affordable medical, dental, vision insurance, 401(k) with a generous match and a paid day off to celebrate your birthday each year. Expedient is committed to providing its employees with an environment that promotes collaboration and team success. 

To apply please submit your resume, letter of interest and your salary expectations. Applications should provide a minimum base salary in numerical format or a loose range for annual base salary.

You will not be excluded due to your salary expectation if you have the experience, skills and background that we are looking for in this position. 

Expedient is an Equal Opportunity Employer, promoting a safe, drug-free workplace.

 

 

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